THE BRITISH ARMY – SHOW YOURSELF
Brief: Encourage more diverse individuals to choose a career in the British Army.
'SHOW YOURSELF' encourages people to rethink what it really takes to be in the Army. We invited the diverse groups to 'come out of hiding', both from their insecurities and physical camouflage, showcasing the stories of diverse individuals and their success in the Army.
With Tommy Lai
New Blood Yellow Pencil